This time around we’re talking about a myth that’s not an objection to digital marketing as a whole, but an unwillingness to practice it consistently.
Archives
The Right Balance of Marketing Technology and Data Privacy
Better insight supports better marketing. But in this age of big data, when do we cross the line from professional marketers to people manipulators?
Digital Marketing Myth #3: Having a Website is Enough
Many brands today still operate on an “If we build it, they will come” mentality when it comes to their website.
Digital Marketing Myth #2: IT Can Do This
Digital marketing and SEO are not the same as infrastructure maintenance or information technology.
Digital Marketing Myth #1: We’re Not Digital
Even if you don’t have a website, your reputation is likely already the topic of conversations happening elsewhere online.
How to Find Your Ideal Agency Partner
Thoughts to consider when courting a new client-agency relationship.
I Remember That Morning
On this Friday morning, September 11, 2015, I am thankful for faith, family, friends, the very breath of life, and yes, even work.
How Do Marketing Agencies Charge for Services?
Our bottom line philosophy is to deliver maximum value by keeping the relationship lean and focused on delivering a return on investment.