Meet Joe Peterson, who oversees our Account Services team and is a partner at DKY. Joe has been a key leader in evolving and growing our agency’s work with long-time client, Winnebago Industries. In 2016, DKY acquired Peterson|Probst, an agency that Joe co-owned with Tom Probst, who serves as a creative director at DKY. The two agencies seamlessly merged to bring added value to our clients.
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Give Your Paid Search Campaign a Tune-Up
To get started, here are three components of your campaign that can yield the biggest results.
New Digital Ad Legislation and What it Could Mean for Advertisers
The bill seeks to force businesses with more than $20 billion in digital ad revenue to divest, breaking up their share of control on the market.
Series 2: Adding Video to the Content Marketing Mix
In this second installment of our three-part series on content marketing, we’ll explain how and why to add video to your marketing mix, and provide a few examples for inspiration.
Lori Sjoquist: It’s the people who make a difference
DKY is not your typical brand communications agency. Our mascot is a squirrel. We live and thrive in the bold…
From Intern to Leader: Laying the Groundwork for Career Advancement
Across all industries, women are advancing in their careers and driving innovation and change. It’s no different in the field…
DKY Adds Art Director and Project Manager to Support Outdoor Business
We’ve hired two new team members to support the firm’s burgeoning outdoor business. The team has been busy supporting creative marketing efforts for multiple clients, including the launch of new model releases, digital shopping tools, industry events and rider demo programs for our Winnebago client.
DKY Supports Reveal of Winnebago Industries’ Electric RV at Florida RV Super Show
DKY supported Winnebago in unveiling its first ever all-electric, zero-emission RV concept—known as the e-RV—at the Florida RV Super Show in Tampa.