In an age where consumers can smell a sales pitch from a mile away, credibility is currency. As brands strive…
Category: Branding
Charting a New Course: Wings Insurance Rebrands for Its 40th Anniversary
When Wings Insurance approached DKY in 2025, they were preparing to celebrate a major milestone: 40 years of helping private…
Fast Tracks and Bold Moves: DKY Powers Winnebago’s Factory Sales Event
When Winnebago rolled out plans for their 2025 Factory Authorized Sales Event, they needed to move fast and make it…
Brand Consistency: Why a Unified Visual Identity and Message Wins Every Time
Hall of Fame UCLA basketball coach, John Wooden, had a legendary tradition. He began every season’s first practice by teaching…
Introducing the Modern Brand Building Series: Building Brands that Ring True
As the marketing landscape evolves at the speed of AI, consumers are increasingly savvy and skeptical when it comes to brand…
New Partnerships: DKY Welcomes Three B2B Clients to Kick Off 2025
As we step into 2025, we’re excited to welcome three outstanding new client partnerships to our B2B practice. Each of…
Launching a Brand for an All-Star Client
How DKY Brought Basketball FORM to Life
Celebrating Our First Year Partnership with CLAAS
This fall we crossed the one-year mark in our journey with CLAAS of America – a leading ag equipment manufacturer…