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The Power of the Pencil
DKY News|Design, DKY People, Photos

The Power of the Pencil

by Mark Yaeger

The iPad Pro and Apple Pencil were clearly designed to play together, which they do quite nicely.

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Mailchimp vs. Emma vs. HubSpot: An Email Marketing Service Comparison
Digital Marketing|Digital Marketing, Email Marketing, Integrated Marketing Execution, Investment Accountability, Marketing Tools

Mailchimp vs. Emma vs. HubSpot: An Email Marketing Service Comparison

by Tim Karlberg

A compilation of pros and cons to help you compare MailChimp, Emma, and HubSpot for email marketing.

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DKY Expansion: New Faces, Added Capabilities
DKY News|Agency Life, DKY People

DKY Expansion: New Faces, Added Capabilities

by Brian Dahl

Acquisition of Peterson|Probst adds database, direct, and loyalty marketing to DKY in-house services.

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Brand Strategy: The Brand Promise, Part 1
Branding, Marketing Strategy|Brand Strategy, Customer Journey, Marketing Strategy

Brand Strategy: The Brand Promise, Part 1

by Brian Dahl

People can be inspired to action by great marketing that Rings True, and conversely, become jaded by marketing rooted in hyperbole and spin.

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Brand Social Media: Robots vs. Humans
Digital Marketing, Marketing Strategy|Brand Strategy, Communications Planning, Content Marketing, Digital Marketing, Investment Accountability, Marketing Strategy, Marketing Tactics

Brand Social Media: Robots vs. Humans

by Tim Karlberg

Brands fail at social media when someone gets tricked into letting robots do the human work.

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For the Love of Creative
DKY News|Agency Life, Creative Services, Design, DKY People, Photos, Print Production

For the Love of Creative

by Donnie Potter

A great read for anyone who straddles the line between art and technology—or has thought about branding their own wedding.

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Updating A Brand for the Heartland
Branding|Brand Strategy, Client Work, Creative Services

Updating A Brand for the Heartland

by Brian Dahl

A sneak peek at how DKY is helping shepherd a brand update for Pro Cooperative.

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How to Leverage PR in Your Marketing
Marketing Strategy, Public Relations|Communications Planning, DKY People, Marketing Strategy, PR - Public Relations

How to Leverage PR in Your Marketing

by Brian Dahl

Holly Donato, APR clears up confusion about what PR is and where it belongs in the marketing mix.

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