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Author: Donnie Potter

DKY Launches New, Modern Website
Branding, Digital Marketing, DKY News, Marketing Strategy, Public Relations|Brand Strategy, Website Development

DKY Launches New, Modern Website

by Donnie Potter

Visitors will enjoy a modern web experience that showcases our brand, capabilities, work experience, culture, and philosophy.

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Stepping Up Digital (Part 1): Define Your Goals
Digital Marketing|Design, Digital Marketing, Stepping Up Digital, User Experience, UX/UI

Stepping Up Digital (Part 1): Define Your Goals

by Donnie Potter

A new website is shiny and fun to think about, but a great website is built through a discovery process and defined goals. DKY can help.

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Accessibility
Marketing Toolkit, Uncategorized|Marketing Toolkit

Accessibility

by Donnie Potter

An Introduction to Digital Accessibilityand Accessibility Design What is accessibility? The Americans with Disabilities Act, or ADA, is a civil…

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API
Marketing Toolkit, Uncategorized|Marketing Toolkit

API

by Donnie Potter

An Introduction to Application Programming Interface What is an API? Application Programming Interface, or API, is an interface that allows…

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Customer Journey
Marketing Toolkit, Uncategorized|Marketing Toolkit

Customer Journey

by Donnie Potter

An Introduction to Mapping User Behavior What is a customer journey? A customer journey is your user’s experience with your…

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DAM
Marketing Toolkit, Uncategorized|Marketing Toolkit

DAM

by Donnie Potter

An Introduction to Digital Asset Managers What is a digital asset manager (DAM)? A Digital Asset Manager, or DAM, is…

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Design Systems
Marketing Toolkit, Uncategorized|Marketing Toolkit

Design Systems

by Donnie Potter

In introduction to Design Systems What is a design system? A design system is a holistic digital collection of style…

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Web Personalization
Marketing Toolkit, Uncategorized|Marketing Toolkit

Web Personalization

by Donnie Potter

An Introduction to Dynamic Marketing Content What is personalization? Web personalization—sometimes referred to as dynamic content—is the marketing practice of…

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