Videos are an engaging way of ad storytelling that can accelerate the buyer journey and boost conversion rates.
Tag: Marketing Tactics
Lightning Round: 5 Learning Moments at the 2018 MnSearch Summit
Five highlights from the 2018 MnSearch Summit we can use as reminders in our day-to-day digital marketing work.
Six Steps to Getting Your Experts Published
A Nielsen study says earned media coverage is the most effective source of information for advancing consumers through all stages of purchasing.
What’s so hard about promoting a new global e-commerce site?
DKY was tasked with the assignment of developing messaging and a communications plan for the launch of shop.donaldson.com.
Marketing Must Reads for November & December 2017
Four hand-picked articles to save you time and increase your marketing awareness.
Marketing Must Reads for September 2017
If you only have 15 minutes to catch up on the state of marketing, start with these.
Upgrade Your Digital Sales Funnel in 3 Steps
Here’s a simple 1-2-3 plan for inviting new users into your sales funnel and paving the way for more conversions.
Your CRM: The Other Half of Marketing Automation
A well-planned marketing automation strategy can mean a night-and-day difference from what you’re doing today.