Consider a key principle from the ancient book of Proverbs relevant to today’s busy Marketing Director.
Tag: Communications Planning
Is Having a Name Still Important to Branding?
The rules of branding have changed considerably over the decades, but could something as basic as a name really become optional?
Digital Marketing Myth #3: Having a Website is Enough
Many brands today still operate on an “If we build it, they will come” mentality when it comes to their website.
Digital Marketing Myth #1: We’re Not Digital
Even if you don’t have a website, your reputation is likely already the topic of conversations happening elsewhere online.