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Category: Marketing Strategy

Shop Small Business
Marketing Strategy|Agency Life

Shop Small Business

by Brian Dahl

For nearly 25 years we have had the honor of serving the business community as a small business (SMB).

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New Additions to the DKY Team
Marketing Strategy|DKY People

New Additions to the DKY Team

by Tim Karlberg

We are excited to have Joe and Elizabeth on board as members of the DKY team. Welcome!

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3 Good Business Reasons to Invest in Custom Photography
Branding, Digital Marketing, Marketing Strategy|Content Marketing, Photos

3 Good Business Reasons to Invest in Custom Photography

by Brian Dahl

Don’t underestimate the importance of having great photos represent your brand.

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Digital Marketing is Changing Rapidly: Are You Changing With It?
Digital Marketing, Marketing Strategy|Communications Planning, Digital Marketing, Marketing Strategy

Digital Marketing is Changing Rapidly: Are You Changing With It?

by Tim Karlberg

The rearview mirror shows us a year full of change. Looking forward, we can already see there’s more coming.

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Has Your Marketing Team’s Work Gone Bland?
Marketing Strategy|Agency Life

Has Your Marketing Team’s Work Gone Bland?

by Brian Dahl

Based on our experiences, DKY starts with three key ingredients to help us find and develop great fit with our clients.

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Listen Up! How to Start a Brand Podcast
Digital Marketing, Marketing Strategy|Brand Strategy, Content Marketing, Marketing Strategy

Listen Up! How to Start a Brand Podcast

by Brian Dahl

Podcasting is a relatively low-cost way to take up nuanced topics and humanize your brand with experts who speak directly to your customers.

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Six Steps to Getting Your Experts Published
Marketing Strategy, Public Relations|Content Marketing, Marketing Tactics

Six Steps to Getting Your Experts Published

by Brian Dahl

A Nielsen study says earned media coverage is the most effective source of information for advancing consumers through all stages of purchasing.

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The Facebook Crisis: A Test of Trust, Purpose, and Planning
Digital Marketing, Marketing Strategy|Brand Strategy, Digital Marketing, Social Media

The Facebook Crisis: A Test of Trust, Purpose, and Planning

by Tim Karlberg

Facebook isn’t going away, but the way people think and talk about it has begun, and will continue, to change.

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