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Category: Marketing Strategy

DKY Supports Winnebago’s 51st Annual Grand National Rally with  New Creative Elements to Enhance Customer Engagement
Marketing Strategy|client, Winnebago

DKY Supports Winnebago’s 51st Annual Grand National Rally with New Creative Elements to Enhance Customer Engagement

by Megan Elliott

As the first in-person Winnebago customer event since the pandemic began, GNR offered the chance to re-engage with attendees. DKY was called upon to flex its creative muscle and provide some new ideas to enhance the on-site customer experience and engagement.

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The Marketing Impact of Apple’s iOS 14.5 Update
Digital Marketing, DKY News, Marketing Strategy|Digital Marketing, Facebook Advertising, marketing, Social Media Marketing

The Marketing Impact of Apple’s iOS 14.5 Update

by Tim Karlberg

As a consumer, no one can blame you for not knowing how Apple’s recent iOS 14.5 update is any different…

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DKY President Brian Dahl Recognized for Marketing Excellence by Twin Cities Business Magazine
Branding, DKY News, Marketing Strategy|Agency Life, Branding, DKY People, Leadership, marketing

DKY President Brian Dahl Recognized for Marketing Excellence by Twin Cities Business Magazine

by Brian Dahl

DKY President Brian Dahl has been recognized by Twin Cities Business Magazine for his notable work in the field of business marketing.

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The Power of Podcasting: ADM’s In the Driver’s Seat
Digital Marketing, DKY News, Marketing Strategy, Public Relations|Ag Marketing, Email Marketing, Marketing Streatgy, Podcasting, PR - Public Relations, Social Media

The Power of Podcasting: ADM’s In the Driver’s Seat

by Brian Dahl

DKY partnered with client ADM to create a podcast for farmers about grain marketing, financial risk management and agricultural practices.

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Stepping Up Digital (Part 2): The Discovery Phase
Digital Marketing, Marketing Strategy|Digital Marketing, Stepping Up Digital

Stepping Up Digital (Part 2): The Discovery Phase

by Tim Karlberg

Before launching a website or app, we begin our research in the discovery phase. In this article, we explore 5 questions about the digital discovery phase.

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Three Marketing Trends Emerging from COVID-19
Marketing Strategy|COVID-19, marketing trends

Three Marketing Trends Emerging from COVID-19

by Brian Dahl

This article examines the three marketing trends that will have a lasting impact on our society post COVID-19.

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Maintaining Brand Integrity During a Crisis
Marketing Strategy, Public Relations|Brand Strategy, Communications Planning, Marketing Strategy

Maintaining Brand Integrity During a Crisis

by Tim Karlberg

When times are hard, acting and speaking from a place of authenticity won’t steer you wrong. Ring true.

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March 2020: Part 2
DKY Digest, DKY News, Marketing Strategy, Public Relations|Communications, DKY Digest, marketing

March 2020: Part 2

by Brian Dahl

This edition is focused on response to COVID-19 and includes a few tips for communicating with customers, followed by helpful articles we’ve discovered.

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