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Author: Tim Karlberg

Digital and Social Media Marketing Tips for B2B Marketers
Digital Marketing|B2B, Digital Marketing, Marketing Tactics, Social Media

Digital and Social Media Marketing Tips for B2B Marketers

by Tim Karlberg

How can B2B marketers more effectively employ digital and social media strategies in their marketing plans?

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The Marketing Impact of Apple’s iOS 14.5 Update
Digital Marketing, DKY News, Marketing Strategy|Digital Marketing, Facebook Advertising, marketing, Social Media Marketing

The Marketing Impact of Apple’s iOS 14.5 Update

by Tim Karlberg

As a consumer, no one can blame you for not knowing how Apple’s recent iOS 14.5 update is any different…

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DKY Hiring for Project Manager Opening
DKY News|DKY Careers

DKY Hiring for Project Manager Opening

by Tim Karlberg

DKY is accepting applications for a Project Manager staff position. In addition to amazing clients, rewarding work, and a supportive…

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Stepping Up Digital (Part 2): The Discovery Phase
Digital Marketing, Marketing Strategy|Digital Marketing, Stepping Up Digital

Stepping Up Digital (Part 2): The Discovery Phase

by Tim Karlberg

Before launching a website or app, we begin our research in the discovery phase. In this article, we explore 5 questions about the digital discovery phase.

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Maintaining Brand Integrity During a Crisis
Marketing Strategy, Public Relations|Brand Strategy, Communications Planning, Marketing Strategy

Maintaining Brand Integrity During a Crisis

by Tim Karlberg

When times are hard, acting and speaking from a place of authenticity won’t steer you wrong. Ring true.

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Three Steps to a Healthier Email Marketing List
Digital Marketing|Email Lists, Email Marketing

Three Steps to a Healthier Email Marketing List

by Tim Karlberg

With an increase in opportunity—and risk—there’s never been a more important time to concentrate on email marketing list health.

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Understanding the Role of Keywords
Digital Marketing|Digital Marketing, keywords, SEO

Understanding the Role of Keywords

by Tim Karlberg

Seven things today’s marketing professionals need to know about keywords, and how they fit in the brand’s overall digital strategy.

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Ad Viewability: A Marketing Primer
Digital Marketing|Digital Marketing, Investment Accountability

Ad Viewability: A Marketing Primer

by Tim Karlberg

This lesser-known metric is usually overshadowed by things like campaign spend and CPA. Let’s unpack its significance.

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