Titan International (TWI), a global wheel, tire and undercarriage manufacturer and owner of the Goodyear Farm Tire brand looked to…
Category: Marketing Strategy
A New, Modern Website for an Industry Leader
There are many reasons a brand might consider overhauling its website. Maybe it’s time for a more modern design or…
Donaldson Print Ads Go 4-for-4 at 2023 MarCom Awards
We’re proud to announce that four DKY-designed print ads featuring products and services from filtration solution provider Donaldson were among…
5 Reasons Strategic Social Media Matters for All Businesses
It’s no secret social media has taken the world by storm. We’ve seen its power through global movements, booming e-commerce…
DKY Brings Farmer Stories to Life in ADM Video Series
DKY’s work with longtime client, ADM, has always focused on helping farmers manage their operations in efficient and innovative ways…
DKY Develops Strategy for Winnebago’s All-Electric RV Debut, Part 1
DKY helped Winnebago kick off an integrated marketing communications campaign with a reveal of the eRV2.
DKY Gains New Project Manager and Creative Director
DKY has added to its strong team that serves clients in the B2B, outdoor, agriculture and faith-based nonprofit sectors.
Series 2: Adding Video to the Content Marketing Mix
In this second installment of our three-part series on content marketing, we’ll explain how and why to add video to your marketing mix, and provide a few examples for inspiration.