Venture into the DKY archives for a glimpse of work we feel deserves a second look

As part of DKY’s 30th anniversary celebration, we’re recounting fond memories of amazing people, brands, and projects from across the years.

Each week this summer, we’ll update the DKY #Throwback30 Collection below with a new piece of vintage work – including highlights, commentary, and images – that reminds us how much has changed (and how much hasn’t) over the last three decades in marketing and brand communication.

Welcome to the DKY #Throwback30 Collection.

IncredaBowl Logo

June 13, 2024

IncredaBowl: Incentivizing Sales with Ten Frames of Fun

DKY was tasked to help create a new internal sales incentive program for Cargill’s grain advisory service CAMS. 

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Winnebago and Brave logos

June 20, 2024

Winnebago Brave: Raising Eyebrows About an Icon in the Making

Learn how DKY ended up with a Winnebago Brave of its own after designing this eyebrow-raising launch campaign.

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Donaldson ipad app screen mockup

June 27, 2024

Donaldson: I Think, Therefore iPad

Learn how DKY brought an entirely new martech concept to life in 2012 when we developed an iPad app for filtration leader Donaldson Company.

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Backyard Bistro logo

July 4, 2024

Backyard Bistros: Where There’s Smoke There’s Flavor

Discover how DKY helped an entrepreneur with a dream introduce a compelling new option that forced backyard BBQ bosses to rethink the charcoal vs. gas debate.

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General Mills Millenium Penny Press kit

July 11, 2024

Cheerios: Guess Who’s Coming to Breakfast…

Find out how DKY created a one-of-a-kind “penny press kit” to promote a historic arrangement with the United States Mint that landed the first Millennium Pennies and Golden Dollars in boxes of Cheerios breakfast cereal.

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Throwback30 Logo

Coming July 18th, 2024

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Coming July 25th, 2024

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Coming August 1st, 2024

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Coming August 8th, 2024

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Coming August 15th, 2024

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Coming August 22nd, 2024

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Coming August 29th, 2024