The rules of branding have changed considerably over the decades, but could something as basic as a name really become optional?
Author: Tim Karlberg
Agricultural Leader ADM Engages DKY
Archer Daniels Midland Company (ADM) has engaged DKY to develop integrated marketing programs for their Grain and Producer Origination division.
DKY Announces Two New Client Partnerships
This holiday season has the DKY team feeling thankful for two new client relationships.
The Art of Photo Retouching to Ring True
We ask Val some questions about what photo retouching is and how she uses this skill to help us serve our clients.
Digital Marketing Myth #5: We Can’t Measure ROI
Don’t let fear or a sense of helplessness keep your brand from getting ahead digitally.
Digital Marketing Myth #4: It’s Done
This time around we’re talking about a myth that’s not an objection to digital marketing as a whole, but an unwillingness to practice it consistently.
Digital Marketing Myth #3: Having a Website is Enough
Many brands today still operate on an “If we build it, they will come” mentality when it comes to their website.
Digital Marketing Myth #2: IT Can Do This
Digital marketing and SEO are not the same as infrastructure maintenance or information technology.