Omni-Channel Planning & Execution
Delivering brand experiences that connect across all touchpoints.
Great brands know how to be where their customers are. DKY gets your brand to show up in the right places at the right times by orchestrating and executing unified marketing strategies that Ring True™ across all channels.
Our Services
- Omni-channel marketing strategy and planning
- Audience segmentation
- Customer journey mapping
- Integrated content planning across PESO (paid, earned, shared, owned)
- Targeted messaging architecture
- Campaign asset design and production
- Channel-specific media planning and buying
- Real-time campaign monitoring, reporting, and optimization
- Tech stack consulting and integration
- Cross-channel performance analysis and attribution modeling
Integration Drives Results
Whether your audience is discovering your brand for the first time or ready to convert, they expect a consistent and compelling experience at every interaction. At DKY, we plan and execute omni-channel campaigns that align strategy, creative, media, and technology – ensuring each touchpoint builds trust and drives engagement.
Our approach begins with in-depth research and customer insight. From there, we design connected campaigns that span digital, social, print, experiential, and retail environments. We tailor every message and asset to the right audience, at the right stage, with consistency in brand voice and design. This unified approach drives stronger recall, greater efficiency, and higher ROI.
Why DKY
Over 30 years ago Winnebago entrusted DKY with its motorized RV brand marketing. We’re still working with their team today. Along the way we’ve helped grow many other national and international brands. Our team understands how to align strategy and execution across every phase of the customer journey, in both B2B and B2C contexts. With a flexible, collaborative style and a relentless focus on outcomes, DKY is a trusted partner for marketers who want to amplify impact and simplify complexity.
Our Process
- Audit and Assess – Deep-dive discovery and audience research
- Journey Mapping – Build customer journey models across relevant channels
- Strategic Planning – Build integrated, insight-driven campaign strategies
- Channel Content Development – Create channel-specific content plans and assets
- Campaign Activation – Launch and coordinate multi-channel campaigns with agility
- Monitor and Optimize – Track performance, measure impact, and refine in real-time