30 Years and Counting: A Partnership That Wins

Collage of Winnebago Revel, Grand Design RV, and Winnebago eRV2

At DKY, we like to think of our work as a result of passion, creativity, and a lot of collaboration.

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We don’t do it for the recognition, but when it comes, it’s energizing to know that what we love doing is resonating beyond the brainstorm sessions and Zoom presentations. And when the award-winning work was done for a client of 30 years, it’s a reminder that long-term partnerships built on trust and creative synergy only grow stronger with time. 

We were honored by the Summit International Creative Awards—an organization that celebrates work from small and mid-sized agencies who punch above their weight to deliver creative excellence. These awards hold a special place for us because they emphasize the kind of work we pride ourselves on: creating integrated campaigns and brand stories that make an impact. Here’s a quick rundown of the projects that brought home the gold (and bronze!), the clients that helped inspire them, and the team who brought them to life. 


Gold

Integrated Advertising Campaign: Winnebago Revel Campaign

This project allowed us to connect with the adventurous spirit of our audience. The Winnebago Revel is designed for those who push boundaries, and our campaign captured that ethos with storytelling that highlighted both the thrill of off-grid exploration and the Revel’s industry-leading power system that allows you to “Stay Wild. Stay Longer.”  Winning gold for this campaign feels especially rewarding because it was all about embracing boldness—both for the brand and the consumer experience it portrayed.

Winnebago Revel brochure mockup and mockup of facebook carousel post
  • Clients: Emily Christian, Kelli Harms, Kunal Mehta 
  • Creative Direction: Megan Elliott
  • Art Direction: Preston Stevens
  • Copywriting: Megan Elliott and Ginnie Read
  • Photography: Chessfight 
  • Videography: Chessfight

Gold

Corporate Video: Winnebago Industries Brand Anthem

Brand anthem videos give us the chance to go big—both in heart and in scale. This award means so much to us because we were able to leverage content captured over the years for all of Winnebago Industries brands, including Winnebago, Grand Design RV, Chris-Craft, Newmar and Barletta. The result was a gold-worthy new anthem that captures the essence of the enterprise’s shared values, mission and purpose in a way that feels as premium and timeless as the experiences their products enable.

  • Client: Amber Holm, Dan Sullivan 
  • Creative Direction: Megan Elliott
  • Art Direction: Preston Stevens
  • Copywriting: Megan Elliott 
  • Photography: Various
  • Editing: Rally Studios

Bronze

Integrated Advertising Campaign: Winnebago eRV2 Campaign

With the Winnebago eRV2, we not only launched the industry’s first all-electric RV prototype,  we inspired a movement toward more environmentally conscious RVing. From launch events, to test drives, social media, digital advertising and public relations, we reinforced Winnebago’s pioneering legacy and positioned them as future-forward innovators focused on the next generation of RVers. The “Endless Adventure. Zero Emissions.” campaign winning the bronze award in this category is a nod to how Winnebago’s cutting-edge technology inspired creative innovation and excellence. 

collage of eRV2 ads
  • Clients: Kunal Mehta, Kimberly Weckert
  • Creative Direction: Megan Elliott
  • Art Direction: Preston Stevens
  • Copywriting: Megan Elliott and Tom Probst
  • Photography: Russel Heeter
  • Videography: Rally Studios

Awards are just one part of the story. The real victory is in the long-standing partnerships we’ve built with clients, like Winnebago, who trust us to tell their brand and product stories in ways that feel deeply human. So, to Winnebago and our entire team—thank you for making these wins possible.

Here’s to more great stories ahead.

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