Are your digital and social campaigns missing the mark?
A Digital + Social Assessment from DKY can get you back on track.
Digital marketing – which includes websites, email marketing, social media, SEO, paid search, inbound marketing strategies and more – are most successful when they’re born out of a strategic planning process like DKY’s Digital + Social Assessment.
The primary substance of this work is a detailed review designed to reveal key insights and lead to actionable next steps.
What happens in the Digital + Social Assessment?
Every Assessment is customized to fit the client, but in each case we will:
- Take inventory of known challenges, including a list of things that are broken, underperforming or missing
- Look for unknown (previously undiagnosed) issues
- Identify and understand what’s working already
- Audit and assess existing technologies, processes, analytics, etc.
- Discuss and define goals, including “wishlist” items
What will you gain from the investment?
With the Digital + Social Assessment Report in hand, you can expect to:
- Have a clearer understanding of your existing digital landscape, including what’s actually working and what isn’t
- Know which opportunities are worth addressing, in what order, and why
- Understand the impact of these on your ROI
- Gain confidence and clarity for future digital/social opportunities